Aruze Gaming America, Inc. (“Aruze Gaming”) is excited to announce that on July 27, 2018 the company entered into a distribution agreement with Genesis Gaming Solutions, Inc. (“Genesis Gaming Solutions”) to distribute Aruze Gaming’s casino gaming chips in conjunction with Genesis Gaming Solutions’ industry-leading BRAVO® system product line.
The BRAVO® product line consists of BRAVO® Pit, BRAVO® Poker, and BRAVO® Cage. The BRAVO® Pit and Poker systems are renowned for providing casino operators with a complete table game management and player tracking solution that enhances rating accuracy and operational efficiency. This system also incorporates the latest patented sensor technologies, including RFID. BRAVO® Cage is the latest addition to the product suite, delivering an intuitive all-in-one cage management and inventory tracking system that dramatically improves operations.
“We are delighted to be working in partnership with Aruze Gaming, acting as their distributor for chips including RFID,” comments Randy Knust, President, Genesis Gaming Solutions. “Combined with our industry-leading BRAVO® system, this partnership will enable us to give the industry a truly complete RFID tracking solution that is secure, accurate and most importantly cost-effective in delivering advanced analytics to casinos looking to further improve operations.”
Coupled with the recently announced Walker Digital Table System partnership, Aruze Gaming has forged a solution that fuses industry-leading RFID PJM 3.0™ technology, a powerful Genesis Gaming Solutions’ BRAVO® system product line, and a competitively positioned RFID casino chip. Aruze Gaming’s strategy on their new venture of RFID Casino Chips and non-RFID Casino Chips is to provide high-quality chips with unparalleled security at highly competitive pricing.
“As an operator, I know there is a huge demand for a product that allows casinos to correctly reinvest in their table games players,” said Eric Persson, Global Chief Operating Officer and President of Aruze Gaming America. “The only thing that has stopped RFID chips from being widespread is the price. Aruze is offering a comprehensive RFID chip product at less than half the cost of our competitors.”
Brandon Knowles, Director of Table Games at Aruze Gaming America, added, “It’s difficult to imagine a market dynamic better than this — powerful products, industry-leading partners, and a world hungry for data. This is the triple threat.”
Aruze Gaming plans to showcase their casino chips and RFID casino chips using the BRAVO® system product line at the Global Gaming Expo 2018 in Las Vegas, Nevada in October.
For more information regarding Aruze Gaming’s RFID casino chips or Electronic Table Games products, please contact Brandon Knowles at Brandon.Knowles@Aruze-Gaming.com.
About Genesis Gaming Solutions, Inc.
Genesis Gaming Solutions, Inc. is the leading provider of hardware and software solutions for casino table game management and player tracking operations. The Company began development of its pioneering BRAVO® Pit & Poker system in 1999 and has continued to enhance and diversify the product line to include cage solutions and RFID technology, satisfying demand and bringing further innovation to the industry.
The Company currently serves over 500 casino and gaming clients, operating primarily in North America as well as select locations across Europe. This footprint coupled with the unparalleled performance of its solutions has reinforced the BRAVO® brand’s position as the most comprehensive table games system within the industry. For more information, please visit www.genesisgaming.com
Safe Harbor Statement
This press release contains “forward-looking statements” based on current expectations that are inherently subject to known and unknown risks and uncertainties. Actual results or achievements may be materially different from those expressed or implied. Our plans and objectives are based on various assumptions, all of which are difficult or impossible to predict accurately and many of which are beyond our control and are subject to change. Therefore, there can be no assurance that any forward-looking statement will prove to be accurate.