Month: November 2022

Aruze Gaming Debuts First Installment of Rock Paper Scissors Instant Win at Circa Las Vegas

The Latest in Aruze’s Activ-Play™ Line Brings a Nostalgic Arcade Feel to the Circa

 LAS VEGAS — Nov. 17, 2022 — Aruze Gaming America, Inc. (Aruze), a leading developer of gambling entertainment solutions for the global casino market, today announced an exclusive installment of Rock Paper Scissors Instant Win on the Muso Curve 55HB cabinet at the Circa Resort and Casino in Las Vegas. The game was previously unveiled to the public at the 2022 Global Gaming Expo.

Rock Paper Scissors Instant Win™ is the latest installment in Aruze’s line of Activ-Play™ games. Activ-Play technology allows players to actively interact with their slot game experience beyond the typical level of participation in a video or mechanical slot. In Rock Paper Scissors, players choose rock, paper, or scissors against the machine. The rules are the same as the traditional game; each time a hand sign is chosen, a bet is placed. A winning play against the machine results in a randomized prize wheel, ties level up the prize wheel up to five times, and a loss is a reason to play again.

“In the first few weeks at Circa, Rock Paper Scissors has seen a tremendous reception from players,” said Rahmi Chaghouri, director of operations at Circa Las Vegas. “We are very excited to continue to partner with Aruze to feature their award-winning innovations. Our guests know they can find the most innovative games in the world at Circa, and the response to Aruze’s Activ-Play games show a propitious future with more to come.”

Go Go Claw™, a spin on the classic claw-style arcade game, is also in Aruze’s Activ-Play line. Go Go Claw was awarded Global Gaming Awards’ Product Innovation of the Year at the 2022 Global Gaming Expo and has been available to players at the Circa casino since 2021.

“Circa is a leader in bringing new, fun and futuristic games to casinos, and gamers and gamblers around the world are actively aware of that,” said Rob Ziems, president at Aruze. “At Aruze, our tagline is ‘Innovation is our Tradition,’ and Circa believes in that same philosophy. This alignment of our values makes Circa a great partner as we continue to explore the realm of possibility in casino gaming. Rock Paper Scissors and Go Go Claw are the first of many Activ-Play games we hope will continue to attract players in new and inviting ways.”

About Aruze Gaming America

Aruze Gaming America is a leading global entertainment company that designs, develops, and manufactures high-quality, inventive, and engaging gambling entertainment solutions for the global casino market.  Utilizing the latest technologies and designs, executed specifically with the player in mind, Aruze delivers on the promises of fun, innovation, and quality. Aruze’s hybrid-style table games provide innovative takes on traditional favorites, such as Roll to Win Craps. Founded in 1983, Aruze is committed to providing exceptional service, high-performing slot themes and gambling solutions for its customers and partners. Operating in nearly 40 countries, the company is licensed in more than 200 gaming jurisdictions. For further information, visit the company’s website at www.aruzegaming.com.

Aruze Gaming America and Play Synergy Announce Strategic Partnership

Exclusive agreement expands Aruze’s jurisdictional reach and grows Play Synergy’s suite of offerings

LAS VEGAS—(October 27, 2022)—Today, Aruze Gaming America, leading supplier of Activ-Play™ games and ETGs, and Play Synergy, an Empire-Akkadian company, announced an exclusive licensing agreement. This agreement approves Aruze’s suite of titles for use in Class II and Historical Horse Racing (HHR) across all North American jurisdictions on Play Synergy’s Speed and Hyper Speed Cabinets.

The agreement grants each company access to unique market opportunities not available independently. Play Synergy can now expand its suite of offerings with Aruze’s unique and popular gaming-gambling line. Similarly, Aruze is now able to expand its brand into new markets. Aruze and Play Synergy will be able to tackle market expansion by joining together as two independent companies with one goal: bring more types of games to more types of players.

Aruze will now expand its top performing titles into previously unreached jurisdictions. Aruze provides a unique gambling experience in addition to its suite of traditional video slots and ETGs. As the inventor of Activ-Play™ technology, demonstrated through popular titles such as Rock Paper Scissors Instant Win and the award-winning Go Go Claw, encourages players to participate actively in their gambling experience. It’s the fun of an arcade with the excitement of the casino.

Play Synergy is a leading supplier of table game technology and video slot machines. The company is known for its unique innovations to table games, bringing new and lively experiences to casino floors. Play Synergy has expanded its product line of table games and accessories with a portfolio of compelling live-play games that can immediately refresh the table game pits in casinos everywhere. While table games is the foundation of the company, Play Synergy has been very successful with its unique line of award winning video reel spinning slots and cabinets with placements throughout North American casinos.

“This partnership not only brings two leading companies together, but it also brings our best and most exciting titles to new markets across North America,” said Rob Ziems, President of Aruze Gaming America. “Our partnership with Play Synergy has made expanding into Class II and HHR an obvious choice for us to bring our award-winning fun to even more gamers and gamblers.”

“Class II and HHR are all about content,” said Frank Feng, President of Play Synergy. “By expanding our partnership with Aruze, we gain immediate access to an extensive library of popular game themes as well as a library of themes that have not yet reached Class II and HHR.”

ABOUT PLAY SYNERGY:

Play Synergy is a single source manufacturer and distributor for exceptional casino games including Class III and Class II slot machines, Table Games and innovative table game technology – helping maximize player satisfaction and gaming revenue. Play Synergy holds over 84 gaming licenses in North America. For further information, visit Play Synergy’s website at  www.play-synergy.com

ABOUT ARUZE GAMING AMERICA

Aruze Gaming America is a leading global entertainment company that designs, develops, and manufactures high-quality, inventive, and engaging gambling entertainment solutions for the global casino market. Utilizing the latest technologies and designs, executed specifically with the player in mind, Aruze delivers on the promises of fun, innovation, and quality. Aruze’s hybrid-style table games provide innovative takes on traditional favorites, such as Roll to Win Craps. Founded in 1983, Aruze is committed to providing exceptional service, high-performing slot themes and gambling solutions for its customers and partners. Operating in nearly 40 countries, the company is licensed in more than 200 gaming jurisdictions. For further information, visit the company’s website at www.aruzegaming.com.

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Aruze Media Contact:

Cailey Henderson

104 West for Aruze

aruze@104west.com

 

Play Synergy Media Contact:

Ms. Jaime Johnson

7175 West Post Rd.

Las Vegas, NV 89113

DIRECT LINE: (702) 781-8080

 

Aruze Gaming Go Go Claw Game

Wins Global Gaming Awards Product Innovation of the Year

 Game Re-Imagines Casino Play by Blending With Arcade-Style Play

LAS VEGAS —  October 11, 2022 — Aruze Gaming America, Inc. (Aruze), a leading developer of gambling entertainment solutions for the global casino market, has announced that their Go Go Claw™ game has won the Product Innovation of the Year at the 2022 Global Gaming Awards in Las Vegas.​​

The Global Gaming Awards Las Vegas recognize and reward the gaming industry’s strongest performers across the previous year. The awards are powered by the leading B2B-gaming publications Gambling Insider and Gaming America and independently adjudicated by KPMG. The Product Innovation of the Year Award recognizes the most innovative product from both the online or the land-based verticals.

Go Go Claw, part of Aruze Gaming’s Activ-Play™ game line, is a hit among players and properties alike. The newly launched game expects placements in over 100 different casinos by year’s end. This innovative game reimagines the player’s casino experience. In this unexpected blend of arcade and casino-style play, a physical claw is used to attempt to place one of the prize balls in the collection bin, where a value-varied prize is unveiled. This lively and innovative take on a traditional slot machine captures the attention of all who encounter it. Go Go Claw has two theme variations: Go Go Claw – Gold Bars and Go Go Claw – Cash Grab.

“We are thrilled with this win for Product Innovation of the Year, in recognition of the way Aruze is re-imagining casino game play,” said Rob Ziems, president of Aruze. “Innovation is at the forefront of everything we do, it is our top goal, so winning in this category is special for our entire team, and we recognize the role that team has played in this win.”

Aruze Gaming is currently at the 2022 Global Gaming Expo in Las Vegas, where it has its lineup of Activ-Play® games and cabinets on display at booth #2659.

About Aruze Gaming America

Aruze Gaming America is a leading global entertainment company that designs, develops, and manufactures high-quality, inventive, and engaging gambling entertainment solutions for the global casino market.  Utilizing the latest technologies and designs, executed specifically with the player in mind, Aruze delivers on the promises of fun, innovation, and quality. Aruze’s hybrid-style table games provide innovative takes on traditional favorites, such as Roll to Win Craps®. Founded in 1983, Aruze is committed to providing exceptional service, high-performing slot themes and gambling solutions for its customers and partners. Operating in nearly 40 countries, the company is licensed in more than 200 gaming jurisdictions. For further information, visit the company’s website at www.aruzegaming.com.